Summary:
Welcome to The Story Penthouse – a refined Soho retreat with a unique legacy. Occupying the top floor with its own private rooftop terrace, this one-bedroom residence sits within the very building once home to the late Avicii. Designed for modern living yet steeped in creative history, it offers a rare opportunity to stay at the height of London’s most dynamic neighbourhood.
The Space:
• Air-conditioned comfort: A calm and contemporary space in the heart of Soho. Full air conditioning ensures comfort in every season.
• Bedroom: A well-appointed King-Size bedroom with built-in wardrobes and ambient lighting – a restful retreat with ample storage.
• Living area: A bright, open-plan living space with a plush sofa bed, Smart TV and media hub. Designed for both relaxation and entertainment.
• Dining: A stylish table with seating for four – ideal for dining, working, or hosting.
• Kitchen: A fully equipped modern kitchen with new appliances, including washing machine, dishwasher, Nespresso coffee machine, toaster and kettle. Ready for everything from quick breakfasts to evening meals.
• Bathroom: Sleek and minimal, with a walk-in shower and complimentary toiletries provided.
• Connectivity: Fast, reliable Wi-Fi for both business and leisure.
• Welcome pack: Tea, coffee and biscuits provided on arrival for extra convenience.
• Size: A generous 64.9 SQ M / 699 SQ FT of stylish, well-planned living space.
• Private rooftop terrace: An exclusive feature – your own private outdoor space overlooking Soho’s skyline. Perfect for morning coffee, evening drinks, or a quiet moment above the city.
Additional Features:
• Cleaning essentials are provided. Weekly linen and towel changes included for stays over seven nights, with additional services available on request (charges apply).
• Complimentary tea, coffee and welcome amenities on arrival.
• Self check-in via keyless entry and lockbox. Details sent in advance.
• Centrally managed heating ensures year-round comfort.
Important Details:
• Stairs: Located on the third floor. Please note there is no lift.
• Capacity: Sleeps up to four guests (two in the bedroom, two on the sofa bed).
• No parties or events – Soho nightlife is just outside.
• No smoking inside the property (including the terrace).
• No pets permitted.
Check-in / Check-out
• Check-in: From 3:00 PM (instructions sent in advance).
• Check-out: By 10:00 AM. Late check-out subject to availability and surcharge.
Guest Verification
A completed check-in form and valid photo ID are required before arrival to ensure smooth and secure access.
Guest Access:
Building, lockbox and other relevant check-in instructions will be provided 24 hours before check-in.
The Neighborhood:
The Story Penthouse places you in the very heart of Soho – one of London’s most iconic districts. The area itself is a characterful cobbled stretch, balancing historic charm with a distinctly metropolitan energy. Step outside and you’re surrounded by world-class dining, theatre, and shopping, with the West End’s landmarks just moments away.
• Dining & nightlife: Michelin-starred restaurants, celebrated cocktail bars, and independent cafés are all on your doorstep. Whether it’s sushi at Inko Nito, pasta at Bocca di Lupo, or cocktails at Swift, Soho caters to every mood.
• Theatreland: The Palace Theatre, Prince Edward Theatre, and Soho Theatre are all within a 5 – 10 minute walk – no underground required.
• Shopping: Liberty, Carnaby Street, Regent Street, and Oxford Street are just minutes away, offering everything from luxury brands to boutique concept stores.
• Culture & leisure: Soho Square Gardens, the National Gallery, and the British Museum are close at hand – perfect for a break from the city buzz.
Soho is vibrant, eclectic, and full of character – yet from this apartment, you’ll enjoy both the energy of the West End and the privacy of your own contemporary base.
Getting Around:
Connectivity is effortless. Soho is surrounded by transport options, ensuring that the whole of London – and beyond – is within easy reach.
• Underground: Tottenham Court Road station (Elizabeth, Central and Northern lines) is a 3 – 4 minute walk. Oxford Circus, Leicester Square, and Piccadilly Circus stations are all less than 10 minutes on foot.
• National & International Rail: King’s Cross St Pancras, Euston, and Waterloo are all a short journey away, with Eurostar services to Paris and Brussels available from St Pancras.
• Buses & taxis: London’s iconic red buses run frequently through Soho, while black cabs and app-based services such as Uber and Bolt are readily available.
• Cycling: Santander Cycles are stationed nearby for those who prefer to explore the city on two wheels.
From this address, most major destinations are walkable – Covent Garden, Trafalgar Square, Regent Street, and the South Bank are all within easy reach. Whether you are in London for business or leisure, The Story House is a convenient and distinguished base.
Interaction with Guests:
Customer Service available 24/7
